I'm all about game planning and staying ahead of the curve. Live Fit. Apparel Athlete Maria Gargiulo is one of our newer athletes on the team and I wanted to sit down and map out the last 5 months of the year with her. Our biggest project as you may have seen is our NEVER QUIT campaign that we have been releasing through Instagram. Each video reflect a challenge or hardship that athlete is enduring and what they are doing to bust through that mental and physical wall. Using our ad featured in IRON MAN MAGAZINE, Maria and I brainstormed and bounced ideas off each other of what her storyboard should look like. Now that we've got a gamplan it's time to execute it! Stay tuned...